Start free and upgrade when you're ready to execute. No hidden fees, no surprises.
Starter
No credit card needed
Try the full plan generation experience with no commitment.
Builder
per month, billed monthly
For founders who are ready to stop planning and start executing.
Scale
per month, billed monthly
For agencies, accelerators, and serial founders who need volume.
Is the Starter plan really free?
Yes, completely. No credit card required. You get one full company plan with all 8 sections.
Can I upgrade or downgrade at any time?
Yes. You can switch between plans at any time. Upgrades take effect immediately and you'll be billed pro-rata. Downgrades take effect at the end of your current billing period.
What happens to my plans if I downgrade?
All your existing plans are preserved and you can still view them. You just won't be able to generate new ones beyond the Starter tier's limit.
Do you offer annual billing?
Yes — annual plans are 20% cheaper. Contact us or choose annual billing at checkout.
What is the API on the Scale plan?
The Scale plan includes API access to generate company plans programmatically. Useful for accelerators, incubators, or any platform that wants to embed the plan generator.